Navigation

  • Skip to Content
NTNU Home NTNU Home

Department of International Business

  • Studies
    • Master's programmes in English
    • For exchange students
    • PhD opportunities
    • All programmes of study
    • Courses
    • Financing
    • Language requirements
    • Application process
    • Academic calendar
    • FAQ
  • Research and innovation
    • NTNU research
    • Research excellence
    • Strategic research areas
    • Innovation resources
    • PhD opportunities
  • Life and housing
    • Student in Trondheim
    • Student in Gjøvik
    • Student in Ålesund
    • For researchers
    • Life and housing
  • About NTNU
    • Contact us
    • Faculties and departments
    • Libraries
    • International researcher support
    • Vacancies
    • About NTNU
    • Maps
  1. Department of International Business
  2. Research
  3. Business Transitions to Sustainable Development (BTSD)

Språkvelger

Norsk

Business Transitions to Sustainable Development - Department of International Business

×
  • Studies
  • Research
    • Business Transitions to Sustainable Development (BTSD)
      • Archetypes for Sustainable Business Models
    • Sustainability Analytics
    • International Business and Marketing
    • Finance
  • Employees
  • About us
  • Contact
  • Industry collaboration
MENU

Business Transitions to Sustainable Development (BTSD)

Business Transitions to Sustainable Development (BTSD)

City skyline with green renewable energy icons in front. Illustration.


Research activity

  • About
  • Publications
  • Tag cloud
  • Network
  • People

Business Transitions to Sustainable Development is an interdisciplinary NTNU network, based in Ålesund, that brings together researchers and practitioners from business and finance, social sciences, natural sciences, and technology working on sustainability, ESG, and circular economy.

Members of this group work to support public and private organizations and promote sustainable business development through new approaches, methods, and tools for sustainable management, marketing, innovation, strategy development, and data analysis.

Keywords for our research:

  • Sustainable business models
  • Circular Economy
  • Life cycle management
  • Supply chain management
  • Sustainability analysis
  • Ethics and corporate responsibility
  • Green marketing
  • Sustainable finance
  • ESG data and reporting

Research projects and activities

Research projects and activities

Blue Circular Economy (BCE) is a transnational project funded by the Northern Periphery and Arctic Programme, that helps Small and Medium-Sized enterprises (SMEs) offering products and services within fishing gear recycling solutions to attain a great market reach

Business Hub for Sustainability (BH4S) aims to develop knowledge, skills and foster cooperation to transform businesses through business models that contribute to solving the challenges highlighted in the UN’s Sustainable Development Goals (SDGs) for 2030.

Logo. Illustrative

CIRCNETS (Jan 2023-Dec 2025) is a transnational project (Norway, Finland, and Ireland), co-funded by the EU Interreg Northern Periphery and Arctic Programme (NPA). The CIRCNETS project is a follow-up to previously implemented NPA projects of Circular Ocean, Blue Circular Economy, and Blue Circular Tech. The main outcome is a blueprint for collection, treatment and reuse of end-of-life (EOL) fishing gear for the NPA-region that will help the stakeholders involved in the fishing business to implement these legislative changes. 

Amount for the total budget of the CIRCNETS project (1,499,969 EUR / to NTNU 311,995 EUR)

 

DatSam – Data-driven co-creation - methods and tools for sustainable innovation and societal development - is an innovation project funded by the Research Council of Norway. The project is led by Bærum municipality and is a collaboration with Ålesund municipality, NTNU and AugmentCity. In this project, we develop, implement and evaluate new integrated tools for data acquisition, analysis and visualization to support municipalities in handling sustainability challenges. In Ålesund municipality, a marine litter management system will be deployed with stakeholders from the local innovation ecosystem to improve the prevention, mitigation and recycling of marine plastic waste.

Grøn Kai is national project funded by the Research Council of Norway and led by Stranda Harbour Authority. The project is dedicated to investigating various zero emission technologies and possible consequences of the governments’ zero emission requirement (2026) from cruise ships in the World Heritage area of Geiranger. 

Prowad Link will engage small and medium-sized enterprises in nature conservation areas to unlock the potential of nature heritage brands as a driver for jobs and sustainable regional development. Innovative tools and strategies will be developed and tested to improve access to nature heritage brands, enhance sustainability efforts and develop innovative marketable offers

In the Re-Value project, 9 European waterfront cities will demonstrate how climate neutrality and urban quality can be aligned by re-valuing their connection to the waterfront, strengthening co-benefits, and mitigating potential adverse impacts - in short, making their urban transition irresistible for citizens and professional stakeholders. All 9 cities will work with long-term Territorial Transformation Plans (TTP) combined with area-based Waterfront Pilots. The project is funded by the Horizon Europe program

SFI Harvest aims to develop knowledge and technologies for responsible harvesting of lower trophic marine resources, allowing for sustainable growth of Norway's biomarine industries.

Smart Plan will create a digital twin of Ålesund municipality to analyze and visualize smart, sustainable solutions in city planning. The project will engage policy-makers, citizens and industry in developing co-creative tools and processes for sustainable cities and regions.

Sustainability Analytics is an interdisciplinary research arena established as a collaboration between Department of International Business (IIF) and Department of ICT and Natural Sciences (IIR) at NTNU in Ålesund.

The Sweet Spot project is an interdisciplinary collaboration to identify the primary sources and hot-spot areas of plastic pollution in Norwegian waters. The terminology “sweet spots” reflects the idea of using mutually complementing knowledge systems to build a comprehensive picture of marine plastic pollution in Norway and use this as a springboard for co-developing interventions that are eco-effective. 

Twin Fjord aims to create a participatory planning support system using digital twin technology. The project is a collaboration with a wide range of stakeholders from academia ad the public and private sector and will use Stranda and Fjord municipality as case area.

There are many ways to define a sustainable business model (SBM). Often, you may also hear the term, business models for sustainability. While the debate continues among academics, we’ll use the explanation below to frame our general understanding:

Archetypes for Sustainable Business Models work to incorporate the principles of and goals for sustainability into their value proposition, value creation & delivery, and value capture activities. This means integrating innovative activities and a wide-range of stakeholders, including society and the natural environment, and planning for the long-term viability of the organization along environmental, social and economic lines.

person-portlet

Head of research group

  • Siv Marina Flø Grimstad

    Siv Marina Flø Grimstad Associate professor

    +47-70161263 +4795721023 sika@ntnu.no Department of International Business

person-portlet

  • Dina Margrethe Aspen

    Dina Margrethe Aspen Associate Professor

    +47-70161406 dina.aspen@ntnu.no Department of International Business
  • Margrethe Harestad Bakke

    Margrethe Harestad Bakke Assistant Professor

    margrethe.h.bakke@ntnu.no Department of International Business
  • Ainur Begim

    Ainur Begim Associate Professor

    +47-73559372 ainur.begim@ntnu.no Department of International Business
  • Annik Magerholm Fet

    Annik Magerholm Fet Professor, NTNU in Ålesund

    +47-70161656 +4792296890 annik.fet@ntnu.no Department of International Business
  • Richard Glavee-Geo

    Richard Glavee-Geo Associate Professor, deputy leader for Research

    +47-70161288 rigl@ntnu.no Department of International Business
  • Christina Carrozzo Hellevik

    Christina Carrozzo Hellevik PhD Candidate

    +47-70161653 +4745545154 christina.hellevik@ntnu.no Department of International Business
  • Anastasia Henriksen

    Anastasia Henriksen

    +4795878113 anastah@stud.ntnu.no Department of International Business
  • Ihram Ihram

    Ihram Ihram PhD Candidate

    +4799370303 ihram.ihram@ntnu.no Department of International Business
  • Ajay Kumar

    Ajay Kumar PhD Candidate

    +4793688951 ajay.kumar@ntnu.no Department of International Business
  • Diana Giovanni Magnano

    Diana Giovanni Magnano PhD Candidate

    diana.g.magnano@ntnu.no Department of International Business
  • Mark Vincent Pasquine

    Mark Vincent Pasquine Head of Department

    +47-70161521 mapa@ntnu.no Department of International Business
  • Paula Maria Rice

    Paula Maria Rice Associate Professor in English and Excellent Teaching Practitioner

    +47-70161273 pari@ntnu.no Department of International Business
  • Øivind Strand

    Øivind Strand Professor

    +47-70161334 +4797743998 oivind.strand@ntnu.no Department of International Business
  • Arron Wilde Tippett

    Arron Wilde Tippett PhD Candidate

    +47-70161578 +4748653770 arron.w.tippett@ntnu.no Department of International Business
  • Marleen Wierenga

    Marleen Wierenga Associate Professor

    marleen.wierenga@ntnu.no Department of International Business
  • Else Ragni Yttredal

    Else Ragni Yttredal

    +4741613403 else.r.yttredal@ntnu.no

NTNU – Norwegian University of Science and Technology

  • For employees
  • |
  • For students
  • |
  • Intranet
  • |
  • Blackboard

Studies

  • Master's programmes in English
  • For exchange students
  • PhD opportunities
  • Courses
  • Career development
  • Continuing education
  • Application process

News

  • NTNU News
  • Vacancies

About NTNU

  • About the university
  • Libraries
  • NTNU's strategy
  • Research excellence
  • Strategic research areas
  • Organizational chart

Contact

  • Contact NTNU
  • Employees
  • Find experts
  • Press contacts
  • Researcher support
  • Maps

NTNU in three cities

  • NTNU in Gjøvik
  • NTNU in Trondheim
  • NTNU in Ålesund

About this website

  • Use of cookies
  • Accessibility statement
  • Privacy policy
  • Editorial responsibility
Facebook Instagram Linkedin Snapchat Tiktok Youtube
Sign In
NTNU logo