Course - Qualitative Research Methods - AM521917
Qualitative Research Methods
Choose study yearAbout
About the course
Course content
- The theoretical basis for qualitative research
- Research design, rationale and example case studies
- Data collection, observational studies, interviews, documentary research methods etc.
- Data analysis and the use of software for qualitative analysis
- Interpretation, validity, reliability and ethical considerations in qualitative research
Learning outcome
- Explain the principles of qualitative research
- Justify methodology and methods
- Critique qualitative research studies within the field of international business
- Design a qualitative research study within the field of international business
- Communicate research to a wider audience/readership
Learning methods and activities
Lectures, workshops, presentation of research articles and group projects. Lectures present and discuss different designs for qualitative research projects. Learners participate in discussions with each other and teachers/facilitators. Workshops give students the opportunity to explore and try out different methods for collecting data.
Further on evaluation
The exam comprises two assessments to be completed during the course that will contribute to the final grade, and one final home exam. Students must gain a pass in all obligatory assessments in order to be admitted to the final exam. If students miss or fail one or both of the graded assessments, these assessments must be retaken and passed in the autumn semester the following academic year, so that the student can be admitted to the final exam of that year. Students who wish to retake one or both of the graded assessments for the purpose of improving a passed grade can only do this in the autumn semester of the following academic year.
Specific conditions
Admission to a programme of study is required:
International Business and Marketing (860MIB)
Management of Innovation and Sustainable Business Development (MSMI)
Recommended previous knowledge
Students are expected to have completed a basic research methods course(s) during their Bachelor program, or equivalent.
Required previous knowledge
The requirements for admittance to the study programme.
Course materials
A list of course material will be available at the beginning of the course.
Subject areas
- Economics and Administration