Course - E-commerce and the digital economy - DIFT2501
DIFT2501 - E-commerce and the digital economy
About
Examination arrangement
Examination arrangement: Assignment
Grade: Letter grades
Evaluation | Weighting | Duration | Grade deviation | Examination aids |
---|---|---|---|---|
Assignment | 100/100 |
Course content
E-commerce and trends in the digital economy, including business models (C2C, B2C og B2B). E-commerce in terms of social media og mobile platforms, as well as local e-commerce where geographical position is used in marketing and advertising. E-commerce relates to online media, and social communities in terms of both commodities and services. The customer's role in e-commerce.
Learning outcome
Knowledge
The student can:
- explain the terms e-commerce and e-business
- explain the ongoing development in C2C, B2C, B2B, social, mobile and local e-commerce.
- explain marketing and advertising in e-commerce, including the role of social relations
- explain e-commerce within specific domains like media, social communities, commodities, services and B2B, with focus on small to medium businesses.
- discuss business models and strategies for sustainable e-commerce
Skills
The student can:
- participate in strategic planning in regards to business models for C2C, B2C og C2C e-commerce
- evalute methods of marketing, sales and customer care for e-commerce
Generell knowledge
The student:
- has a general overview of developement and opportunities in e-commerce
- can contribute in developling business models and strategies that take advantage of e-commerce opportunities
Learning methods and activities
Seminars, lectures, group activities in project and excercise.
Compulsory assignments
- Oblig
Further on evaluation
Grading: Project report. Group project. Individual assessment of the project can be given.
In the event of voluntary repetition, fail (F) or valid absence, the entire project must be retaken in a semester with teaching.
Specific conditions
Admission to a programme of study is required:
Digital Business Development (ITBAITBEDR)
Recommended previous knowledge
None
Course materials
Announced at the start of the course.
No
Version: 1
Credits:
7.5 SP
Study level: Third-year courses, level III
Term no.: 1
Teaching semester: AUTUMN 2024
Language of instruction: Norwegian
Location: Trondheim
- Computer and Information Science
- Economics
Department with academic responsibility
Department of Computer Science
Examination
Examination arrangement: Assignment
- Term Status code Evaluation Weighting Examination aids Date Time Examination system Room *
-
Autumn
ORD
Assignment
100/100
Submission
2024-11-28
INSPERA
14:00 -
Room Building Number of candidates
- * The location (room) for a written examination is published 3 days before examination date. If more than one room is listed, you will find your room at Studentweb.
For more information regarding registration for examination and examination procedures, see "Innsida - Exams"