NorwAI delivers

NorwAI delivers

By Pål S. Malm, Senior Project Manager, SINTEF Digital

(This article was first published in NorwAI Annual Report 2023, 2024-04-01)

Pål A. Malm, SINTEF Digital

In 2022, attempts were made to defraud DNB customers of NOK 1.2 billion. With the help of AI and other tools, the bank managed to save one billion of this. No wonder NorwAI’s partners are impatiently waiting to implement the AI models they see prototyped in the project.

Artificial Intelligence is an enabling technology with short distance from cutting-edge research to innovations. The launch of ChatGPT in November 2022 has caused awareness of generative AI and large language models to skyrocket. The accessibility of generative AI has lowered the barrier to conduct internal experiments, and many of our partners’ innovative initiatives are pertinent to our NorwAI.

Innovation happens through discussing new ideas, sharing new knowledge and collaborating on developing technologies that can be used for industry partners. The term “innovation” has different meanings in academia and industry. According to the EU Innovation Radar, industry innovation is usually focused on “business-ready” and “market-ready” technology, while academia defines innovation as “exploring innovations” and “tech-ready” technology. Research and technology organizations (RTO) like SINTEF, is often bridging academia and industry. Use cases are useful to describe the “job that needs to be done”. In NorwAI Annual Report 2021 this innovation approach was described as a way to start with the user, brand need or problem, as opposed to having data or technology as a starting point.

Innovation elements

The Research Council of Norway’s definition of innovation describes most of the elements we associate with innovation in NorwAI:

“New or significantly improved products, processes, production or distribution processes, organizational or management forms, or concepts introduced to enhance value creation or benefit to society.”

NorLLM is an innovation that has had a positive impact beyond its technical capabilities. Norwegian language model is on the political agenda, and there is public engagement for a national LLM for cultural preservation and representation for public services and education. Furthermore, we have gained an increased understanding and sense of the urgency of making national content and training data available.

Using AI, DNB has saved itself several hundred million kroner in recent years, and customers one billion, in 2022 alone. The technology they
use is cheaper and more accessible than ever. – Maria Ervik Løvold (COO DNB) to Dagens Næringsliv

DnB says, for example, that they have benefited greatly from NorwAI and NorLLM. Via NorwAI, they have had access to researchers with hands-on experience for DnB’s data science community to discuss to see how large language models in general can be tailored for internal use.

Already experimenting

DnB and Sparebank1 SMN are experimenting with AI and language models to detect fraud and financial crime. Attempts were made to defraud DnB customers of NOK 1.2 billion in 2022. With the help of AI and other tools, the bank managed to save one billion of this.

Criminals use AI to make more sophisticated fraud attempts and banks need to be more proactive in preventing financial crime. However, legal regulation restricts the use of transaction data internally and the sharing of data with other banks, although this could improve banks’ ability to detect fraudulent activity. Banking, finance and telecom have similar issues; They want to utilise internal data to improve services and customer dialogue and want to share data with other banks to prevent fraud and financial crime but find that sharing data is a demanding regulatory area.


Examples of Innovation

Examples of Innovation


DNV

DNV

AI-enabled systems Assurance describes a framework for securing systems with AI. It provides guidance on how to ensure
systems with AI are reliable and managed responsibly throughout their lifecycle. It is part of DNV’s digital recommended practice that provides guidance at all stages of the digitalisation journey.

  1. Other examples: in the oil sector, one must have control of flows through the system. Cognite and Kongsberg collaborate to solve common challenges within Hybrid AI. Cognite with colossal sensor data volumes, Kongsberg with good frameworks for simulation models. Together with SINTEF Digital, they have developed a simulator-based interference model with the purpose of matching simulations to actual data. The model serves as neutral ground for bringing the best of both worlds. The next step is to use the same framework with other partners.
  2. Similarly, operation of wind turbines will be optimized. Aneo has wind power data and DNV has a simulation tool.
  3. Also, the transmission capability of the power grid will be modelled. Statnett also do research within grid optimization.

All these three challenges require robust models of the systems, but data quality and simulation models are two basic challenges. Do computer-based models provide the right picture when copying critical infrastructure with digital twins? 


Sparebank1 SMN

Sparebank1 SMN

Sparebank1 SMN is experimenting with AI to provide better savings advice to end users. They want to improve customer dialogue via their chatbot “Robot-Anne.

  1. In a pilot called PT (personal trainer) customers receive simple advice on how to change their consumption patterns and save money. Kjersti Wold, head of Advanced Analysis, says that SMN has ambitions to expand the pilot on personal trainer on savings advice to include more areas for personalized advice, but need to do the regulatory clarifications before they develop it further.
  2. Astrid Undheim, Executive Vice President of Technology and Development, states in SMN’s own blog that they also use AI for background checks of new customers and as a tool in the fight against financial crime.

Schibsted

Schibsted

Schibsted is testing available open-source Large Language Models to evaluate and deploy them into products.

  1. “Briefly explained”, an automatic summary of articles and transcribing from audio to text, a service that has saved the company for 16 000 man hours in 2023.
  2. In the schibLM project a set of models are trained on Schibsted data to generate features in articles and ads based on other features.
  3. Schibsted also instruct models to write front titles on a test basis.
  4. In FINN.no, Schibsted is experimenting with being able to provide more relevant recommendations despite limited input data.

PUBLISHED: 2024-08-02

PUBLISHED: 2024-08-02